See Starbucks. See Starbucks sell coffee. See Starbucks sell coffee, sandwiches, muffins, newspapers, mugs, CD’s, and games. See Starbucks sales dip, see Starbucks regroup! Yesterday for the first time ever there was a nationwide coffee break. Check that: baristas nationwide closed shop at Starbucks on Tuesday for three and a half hours to relearn the basics of their business.
You can guess what happened next: competitors like Dunkin’ Donuts took advantage of their competitor’s employee training. They did the inevitable and offered specials of 99 cent lattes during that time frame so coffee drinkers could get their jolt of java.
While Starbucks says they’ll close 1% of their current coffee shops in the US by the end of September and they’ll no longer sell their ham, eggs, cheese, and bacon sandwiches, it’ll be interesting to see if the powerhouse continues to flourish, if this is merely a blip in their business model to get back on track, or if Dunkin’ Donuts will take a hold on the market. Personally I prefer Dunkin’ Donuts but quite honestly, there is nothing quite like discovering a little mom and pop coffee shop with charm, character, and yes — coffee.
